Growing Your Business Without Growing It To Death

Why do at least 50% of businesses fail within the first five years? Why do companies that make millions go out of business? Business owners seem to face insurmountable odds against their success. These individuals put everything on the line—their health, marriages and families—while the majority continue to fail year after year.

Although social, political and economic conditions change, I think there is another factor involved: the pressure to keep growing. Entrepreneurs with the skill, desire and ability to run a successful small business have pressure to continue growing their companies larger than their capabilities and desires. Many of these companies see upward growth before failure, experiencing growing customer bases in a stable market.

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