How Great Leaders Navigate Uncertainty: 20 Hard-Won Lessons

By Expert Panel of Forbes Councils Members
December 19, 2025

In the wake of unpredictable markets and constant technological disruption, established and new leaders alike are adjusting their long-held notions of leadership. From letting core business values drive decision making to communicating transparently with team members, effectively charting a path forward in a constantly changing business environment requires letting go of perfection and adopting a people-centric mindset.

In this article, Scott Ford is one of 20 Forbes Business Council members who share lessons they’ve learned leading through uncertainty. Read on to discover how these experiences have altered their leadership team’s decision-making processes.

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How Great Leaders Navigate Uncertainty: 20 Hard-Won Lessons

Scott Ford, President of California Builder Services, shares his insights with the Forbes Expert Panel. From letting core business values drive decision making to communicating transparently with team members, effectively charting a path forward in a constantly changing business environment requires letting go of perfection and adopting a people-centric mindset.

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